Your Financial Advocates

We're a team of experienced business owners and financial experts dedicated to providing the clarity and guidance you need to grow with confidence.

Meet Your Financial Advocates

We've been in your shoes. We combine real-world entrepreneurial experience with deep financial expertise to serve as the guide you can trust.

Headshot of Andrew Clarke

Andrew Clarke

Chief Executive Officer

Andrew earned his Bachelor of Science in Communication from Kennesaw State University. With over 30 years of hands-on experience as a business owner and controller, he has a deep understanding of the financial challenges entrepreneurs face. From managing all financial aspects of his own companies to developing custom operational software, Andrew is passionate about translating complex data into actionable growth strategies and empowering clients with the knowledge to make informed decisions.

Headshot of Sheri Clarke

Sheri Clarke

Chief Operating Officer

Sheri holds a Bachelor of Business Administration from Kennesaw State University. With over 25 years of experience as a senior consultant in software integration and project management for the financial industry, she brings a wealth of expertise in business systems and analysis. Sheri excels at working directly with clients to design and implement customized software solutions, ensuring operational excellence.

Headshot of Ron Nocera

Ron Nocera

Director of Business Development

Ron brings a strong history of improving business operations and leading teams to drive marketing success. With a career focused on making processes more efficient and fostering collaboration, he is dedicated to aligning marketing strategies with overall business goals. He holds a Bachelor of Business Administration in Management Information Systems from Georgia Southern University and is passionate about using his skills to deliver excellent results for Sync-Up.

A photo of Loki Clarke

Loki Clarke, Chief Canine Officer

Chief Canine Officer

Meet Loki, our beloved Chief Canine Officer and office mascot! Whether he's chasing seagulls, rolling in the snow, or simply relaxing around the office, Loki knows how to have a good time. With a wagging tail and a spirit that's always ready for an adventure, Loki brightens our days.

Our Core Values

These three principles guide every decision we make and every client partnership we form.

Integrity

We are committed to the highest ethical standards, providing transparent, honest guidance you can trust without question.

Partnership

We're more than a service provider; we're your dedicated financial advocate, invested in your long-term success as if it were our own.

Clarity

Our mission is to cut through the financial jargon and complexity, providing you with a clear, simple story that empowers confident decision-making.